- January 1, 2018
- Posted by: Megan Bireta
- Category: Acquisitions, News & Events
Rust Built, Inc. today announced that it has acquired Honoway Interactive’s digital marketing services portfolio and client base.
Founded in 2007 by Rachel Honoway, Honoway Interactive has provided website design, social media management, email marketing, PR, online ad campaign management, and content development and distribution services for small to medium-sized companies in the US.
“Merging my agency business into our new firm makes sense for both sides,” commented Rachel Honoway, partner at Rust Built, Inc. “Rust Built’s portfolio of businesses can take advantage of the proven digital marketing strategies and content development processes that we’ve optimized at the agency over the last decade. The clients serviced by the agency will benefit from Rust Built’s expanded distribution channels and programming capabilities.”
The agency’s employees and contractors will merge with the Rust Built team, forming the new “Agency” arm of the firm. Honoway Interactive clients will continue to receive the services they’ve relied on for years from the staff they know and trust.
Rust Built plans to expand it’s digital marketing services in the coming year, making new services available to both existing and new clients.